Project & Viva 3 Syllabus, Notes & PYQ for GGSIPU Bachelor of Arts (Journalism & Mass Communication) [BA] 6th Sem

The Project & Viva - III, shall be assigned to the students at the beginning sixth semester. It shall be completed before the end of sixth semester i.e 3rd year of BA(JMC). The student needs to undertake any area of study from subjects studied in 3rd year to complete the project.

• Event Management: Planning and Execution of a Campus-Based Cultural Festival: A Case Study Approach
• Communication Research: A Study on the Impact of Short-Form Video Content on Youth Attention Span
• Integrated Marketing Communication (IMC): Creating an IMC Plan for a New Eco-Friendly Product Launch
• Content Creation for Digital Media: Developing a Thematic Instagram Campaign for a Social Cause
• Global Media Scenario: Comparative Analysis of Global News Coverage of a Major International Event
• Media Organisations and Management: Organizational Structure and Workflow of a News Media House in India
• Digital Media Marketing: Strategy Development for Increasing User Engagement on a College-run YouTube Channel