Project & Viva 2 Syllabus, Notes & PYQ for GGSIPU Bachelor of Arts (Journalism & Mass Communication) [BA] 4th Sem

The Project & Viva-II shall be assigned to the students at the beginning of fourth semester. It shall be completed before the end of fourth semester i.e. 2nd year of BA(JMC). The student needs to undertake any area of study from subjects studied in 2nd year to complete the project.

• The student needs to undertake any area of study from subjects studied in 2nd year to complete the project.
• Advertising: Designing a 360° Advertising Campaign for any Product
• Public Relations: Crisis Communication Strategy for a Brand Facing a Social Media Backlash
• TV Programming and Production: Conceptualize and Produce a 15-Minute TV Programme
• Corporate Communication: Prepare Internal Communication Strategy for a Hybrid Work Model organization
• TV News Reading and Anchoring: Produce 10 min. long News Bulletin with Anchoring
• Digital Media – Tools and Techniques: Produce digital (Multimedia) news story using AI Tools